THIS IS CINEMA

 Sometimes, it's not about elevation walks, not about the slo-mo ramps, not about the mere box office numbers.

It's about the feeling that hugs your heart with elation at the time of the end credits roll.

It's about the claps that reverberate through the auditorium when the screen flashes, "A Singeetham Cinema."

A wise man envisioned making a film long ago. To fulfill his vision, it took a visionary to be born; a young director to realize that he was going to craft a masterpiece on his debut; a musical genius to wait for his moment to prove to the audience that the vintage Rockstar is f"@£#king back; a bunch of actors (Sorry) performers  to showcase their marvel to Indian cinema; and of course, the audience who waited, waited, and waited for that wise man to deliver one of his finest masterpieces.

And he DID IT!!!

And this is that "THIS IS CINEMA" moment for me.

So guys, it's my sincere request to watch—sorry, feel—the experience of new-age storytelling at its finest form in the theatres near you.

Don't go because everyone is talking about it; go because some experiences deserve to be witnessed on the big screen Consider this your tribute to cinema; a tribute to that wise 94-year-old man who still has the audacity to dream, plan, execute, and accomplish an idea, once again proving that age is just a freaking number; an ode to an art form that has been a part of you since childhood.

Makers thanking the audience after a film becomes successful is a regular convention. But once in a rare while, a film leaves the audience indebted to its makers. This is one such film.

Thank you, TEAM SINGEETHAM.

And through this, your SINGnature is once again forever embedded on the Indian screen.